How do I write a review? To write a review you’ll need to if you don’t already have one. Once you’re logged in, you can locate the business you’re trying to review by using the search bar located at the top of any page on the website or from the search button on the app.
- Enter what you’re looking for in the first window (either a specific business or a category), and the location in the second.
- There are also search filters you can use to narrow your results.
- Once you’ve located the business page, it’s simple: click or tap Write a Review and you’ll be led through the remaining steps to finish.
Please note that if you’re unable to locate the business, you may need to, : How do I write a review?
Is it better to leave reviews on Google or yelp?
Pros of Google reviews – In some circles, Google reviews aren’t as popular as Yelp reviews, but they have their positives: You can ask for reviews As mentioned above, Yelp doesn’t want you to ask for reviews. This is because it knows you are less likely to ask for reviews unless you think it will be a 5-star review.
- This isn’t the case with Google.
- Google not only encourages you to ask for reviews, but it also gives you a link to make your work easy.
- To collect reviews, you need to send the link to your customers, and this way, you can collect as many reviews as possible within a short time.
- Google reviews help your business rank higher in search results.
When you have a Google My Business profile with plenty of positive reviews, your profile will have higher search results when potential customers are looking for your products or services. This means more people find you online, which brings in more business.
- Google reviews tend to rank higher on the search engines (obviously as Google owns the platform) than Yelp reviews, and since Google is a reputable company when people see your reviews, they are more likely to trust and work with you.
- You can easily bury a bad review.
- While a few negative reviews can be good for business as they show your business isn’t perfect (which is attractive to potential customers), plenty of negative reviews are damaging.
Unlike with Yelp, it’s tough to remove a negative review. When you see an inaccurate comment, you have to contact the support line, provide evidence, and argue your case. This process is tiring and time-consuming. And even after all the hustle, the moderators might reject your plea.
The best way outbury the negative reviews. It’s easy to bury the bad reviews as all you need is to earn more positive reviews. Speed up the rate of acquiring positive reviews by sending a direct review link to as many customers as possible. Google is less competitive. Although Google is quickly dominating the online review scape, it’s still less competitive than Yelp, Facebook, and other online review platforms.
This means if you put more effort into it and collect many positive reviews, you will easily rank high in the results pages hence be more visible to potential customers. Google reviews don’t get filtered. It’s no doubt Yelp has a confusing algorithm that filters out even the valuable positive reviews.
With Google, you don’t have to worry about this. Google doesn’t remove reviews at any circumstance. So, when a customer leaves a review, you are sure you and other potential customers will see it. It’s easy for customers to leave a review. To leave a review on Yelp, you need to have a Yelp account. You also need to have established a reputation (such as having a few friends), so your reviews aren’t filtered out.
With Google being a dominant online player, almost everyone has a Google account. Since anyone can leave a review from any account, your customers have an easy time reviewing your business. To add icing to the cake, they don’t need to have a reputation for their reviews to show up.
- Google reviews are more likely to generate clicks and calls,
- Before you can start getting Google reviews, you have to fill in your basic details.
- These include your business name, address, website, phone number, business hours, photos, and other relevant information.
- Fortunately, this information shows up when potential customers are looking for your products or services.
With your phone number, website, and photos on display, potential customers are more likely to call or visit your site. Google reviews are more trustworthy. While Google reviews haven’t been around for as long as Yelp, people tend to trust them more. One of the reasons for this is because it’s hard to dispute and remove negative reviews from Google.
Why leave a review for a business?
How Leaving A Review Can Help Businesses? – If you’ve seen Google’s latest ad campaign for local reviews, you’ll know what they can do for a small business. It’s a sad fact that most of us will only leave a review unprompted if we’ve had a negative experience.
- But now’s definitely the time to remedy that and start sharing our positive feedback.
- In doing so, we give other consumers greater insight into the quality of products and services available locally, helping them make informed decisions.
- Even better, when these positive reviews are shared across social platforms, they create a community of loyal customers, supporting small business owners in generating engagement and trust.
In a nutshell, more reviews means more stars, increased local business visibility and a trusted reputation. Have you shopped with a local or independent business lately? Why not lend a hand and share your experience by leaving them a review.
How do I leave a business feedback on Google?
Sending your feedback is very easy using Google Feedback. Just click Send feedback or Report a bug, enter a description, highlight and/or black out parts of the page, and click Submit to send your feedback straight to Google.
What did Google do to Yelp?
Inside Yelp’s Six-Year Grudge Against Google (Published 2017)
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Credit. Tom Grillo Jeremy Stoppelman, chief executive of, the local search and reviewing site, would like this article to be focused on his company’s growth, or on how its reviews help independent businesses, or on pretty much anything besides what it is about: how Yelp became Google’s most tenacious pest.
- If you were to have asked me 15 years ago, ‘Hey, are you going to be an antitrust crusader?’ I would have said, ‘No, I have no interest in that,'” he said in a recent interview.
- That was not a childhood dream.” For six years, his company has been locked in a campaign on three continents to get antitrust regulators to punish Google, Yelp’s larger, richer and more competitor.
He has, written and used Twitter to bash Google’s behavior. Google wasn’t always a rival. At one point, it was a suitor. But out of that union that never happened was born a mighty grudge, perhaps even an obsession. At one point, Yelp held a hackathon to create a sort of alternate-universe Google, the better for it to explain Google’s ways to regulators.
And then you have Luther Lowe. Mr. Lowe, Yelp’s vice president for government relations, once spent $3,000 on a stuffed elephant, because it had been, Unlike Google, whose office is full of artwork and free food, Yelp’s Washington presence is just a rented co-working space. So Mr. Lowe keeps the elephant at Yelp’s San Francisco headquarters, where there is more room.
“This is a shoestring operation,” he said. But after years of trying and failing, that operation has finally landed a good punch. On Tuesday, the European Union — the largest antitrust fine in its history — for unfairly favoring its own services over those of its rivals.
The fine was related to Google’s shopping service, so strictly speaking it had nothing to do with the Yelp-Google dispute, which is part of a separate investigation into local search. Still, Yelp and pushed hard to get regulators to issue a bold condemnation of Google’s behavior toward competitors, signing a letter that accused Google of “destroying jobs and stifling innovation.” And by affirming that Google is the dominant company in online search — something most people take for granted — Tuesday’s decision is likely to help Yelp’s case.
Asked about future investigations, Margrethe Vestager, the antitrust chief, offered a diplomatic answer, saying that even though other cases make similar allegations against Google, they must be considered one by one. “The one thing that has sort of changed from yesterday, before the decision was taken, was that now we will consider Google as a dominant company,” she said.
Jeremy Stoppelman, the chief executive and co-founder of Yelp, in its San Francisco offices. Credit. Andrew Burton for The New York Times Yelp is one of a number of American companies — Microsoft and Oracle are others — that have agitated for the world’s governments to take up the fight against Google.
It is one tiny player, but through persistence and doggedness, and by being loud and public with its complaints, it has become an unusually prominent voice. Mr. Stoppelman feels he has no choice. Like a lot of small internet companies, Yelp lives in a world where one company, Google, accounts for an outsize share of its business, and could destroy it at any time.
Yelp’s campaign against Google provides an inside look at a constant battle in the technology industry: the conflict between large companies that control how people use technology and the internet, and the smaller, more vulnerable businesses that live inside those platforms.Be it Netscape, whose 1990s-era internet browser was the catalyst for antitrust charges against Microsoft and its Windows operating system, or Spotify, whose music service must now compete with Apple’s own music app, any company trying to build a business on another company’s system runs the risk of being snuffed out or swallowed up.For Yelp, the issue is where Google displays “organic” website rankings — the ones spit out by its algorithm — in relation to the “vertical” results that Google itself provides.
For example, say you searched for “steakhouse New York.” The first set of results, consuming the entire screen of a mobile phone, is a map and a set of restaurants from Google’s local offering. The results have information like hours, stars and customer reviews.
- Below that are links to reviews, articles and other sites.
- Like Yelp.
- Yelp’s contention is that by putting its own results at the top, Google is giving itself an unfair advantage, because those results don’t have to jump through the same algorithmic hoops non-Google sites are subjected to.
- And since Yelp says few people go beyond the first or second result, companies like Yelp are made invisible.
Google disagrees. The company declined to comment beyond its on the European fine, but it has repeatedly said that as smartphones displace desktop computers as the internet gateway, people just want the answer to their question — not a link to a site where they might have to repeat the query — and that Google’s results oblige.
- Local queries — such as looking for nearby restaurants — account for roughly a third of all search traffic.
- So Google has a big incentive to keep people within its search engine, where it can sell ads, instead of sending them to Yelp, which also sells ads.
- Separately, some businesses have claimed that Yelp stacks the deck by playing up bad reviews when businesses don’t buy ads from it.
Yelp has, This dispute would be moot if people were in the habit of using a variety of search engines. Google has become so universally known and depended upon that it is sometimes hard to remember that it is a company, and it exists to make money. From left, Laurent Crenshaw, Angela Hooks and Luther Lowe in Yelp’s office of government relations in Washington.
Credit.T.J. Kirkpatrick for The New York Times But as Microsoft learned in its 1990s antitrust battle, companies can face a heap of legal problems when their platform becomes so popular that people hardly use anything else. With one strike against it now in Europe, Google may be increasingly careful about how it treats competitors throughout the search engine.
“Even if nothing else takes place, a consequence of this kind of intervention, so visible and so significant, has been to give other firms more room to maneuver,” said William E. Kovacic, a former chairman of the United States Federal Trade Commission and now a professor at the George Washington University Law School.
Google is sitting on close to $100 billion in cash, so the $2.7 billion fine — a sum larger than Yelp’s market capitalization — is hardly unmanageable. A larger concern is that the decision, and the potential for other antitrust actions, will limit Google’s ability to position ads around its search box.
And for all the talk about self-driving cars and delivery drones, Google is still the foundation of a big advertising company. “We’ve never been as concerned as we are following this ruling,” said Ben Schachter, an analyst with Macquarie Securities, after the fine was announced.
The impact is hard to discern, because it’s impossible to judge whether Google has done wrong — and if so, how to make things right — without delving into minute detail about software algorithms and concepts like “consumer harm.” Explaining all that, in a way that ordinary people can understand, has been Yelp’s principal challenge with regulators.
The war over how Google serves up information has been an information war. In summer 2004, a few months before the highly anticipated moment when Google first took its shares to market, Mr. Stoppelman got the flu. He searched the internet for a doctor, but instead of learning anything — like whether a doctor’s patients were satisfied, or the ease of getting an appointment — he kept landing on insurance websites.
This gave him an idea: How about a site where users rate and review local services? He and a co-founder got $1 million from investors and began work on the site that became Yelp. A year later, Yelp signed a two-year licensing deal that allowed Google to use Yelp content. “It was better to be friends than enemies at that stage,” Mr.
Stoppelman said. Later, when the deal came up for renewal, Google told Mr. Stoppelman that it would soon add a feature allowing its own users to review and rate local services. Worried that Google wanted to create a parallel service that would snuff out his company, Mr.
Stoppelman declined to renew the license. Two years later, Google offered to buy Yelp for $550 million. One concern about the proposed deal was that if Google owned Yelp, it might steer users toward Yelp instead of its organic search results — that is, the kind of steering Yelp says Google is now doing for its own benefit.
The deal fell apart, however, and Google focused instead on building its, By 2011, Google was facing inquiries by various federal and state authorities along with regulators in Europe and Asia. It had steadily added services focused on areas like local businesses, comparison shopping and travel, and companies were complaining that it was giving its own properties preferred treatment in results.
- That year, Mr.
- Stoppelman got worried about something else.
- Google, he said, was taking Yelp’s reviews and using them in Google products that competed with Yelp.
- When he raised these concerns, he said, Google responded that it was displaying information derived from search results, and that if Yelp objected, it could simply withhold its content from the search engine.
A knitted elephant, made by the European Union’s commissioner for competition, Margrethe Vestager. Credit.T.J. Kirkpatrick for The New York Times Given Google’s market share, the response amounted to saying “take yourself off the internet,” Mr. Stoppelman said.
“That would have destroyed the company, so it was a false choice.” Yelp took its first step into the regulatory arena that July, when Vince Sollitto, the company’s senior vice president for communications and government relations, accused Google of stealing Yelp content at a conference of state attorneys general.
The next day, according to Mr. Stoppelman, a Google executive sent him an email saying it would stop. A Google spokesman said the decision had been made long before, and was unrelated to the prosecutors’ gathering. Nonetheless, Yelp concluded that there was no better way to get Google’s attention than to raise the specter of regulation.
- The pattern was that they would do something pushing the envelope or, frankly, evil, and we would complain about it privately, and they would say they would fix it, and nothing would happen,” Mr.
- Stoppelman said.
- We realized that if we were going to get what we wanted, we had to be very scrappy.” Mr.
Stoppelman to complain about Google’s behavior. Yelp elevated Mr. Lowe to the new position of director of government affairs, a job that more or less entails flying around the world trying to sic antitrust regulators on Google. Over the next few years, Yelp and started a,
Recently, it has started filing, For a moment, it seemed as if Google risked major regulatory action. It was under investigation by the Federal Trade Commission, and in Europe. But in early 2013, the F.T.C. decided a case. It later came out that an had recommended stronger action, but Yelp and other companies had turned their focus back to Europe.
“I thought, this is a chance to totally refine our strategy,” Mr. Lowe said. Mr. Lowe is from Arkansas and speaks with a slight drawl. He is passionate and garrulous and has a habit of sometimes tattooing his audience with a mix of detailed history and arcane policy points about Yelp’s problems with Google.
- He is crushed if listeners don’t find it to be as big a deal as he does.
- He said he learned some hard lessons when the F.T.C.
- Closed its Google investigation.
- The first was that antitrust law is boring, complicated and political.
- The second was that technology is difficult to explain, even to regulators.
Mr. Sollitto, who made the presentation at the prosecutors’ meeting, said that during the trade commission’s case, he had found himself making imperfect analogies, such as the one that Google was the only store in town and put all of its own products on the best shelves.
- Not an unusual thing for a merchant to do, he concedes, except that Google puts competitors’ products on shelves that are out of reach.
- We were having a difficult time explaining to the F.T.C.
- Why consumers were harmed,” he said.
- In March 2013, Mr.
- Lowe asked Yelp engineers if they could build an online simulator showing what Google would look like if its own services had to live by the algorithm dictating the position of third-party services, like Yelp.
“They need something they can touch and experience,” he wrote in an email. During a company hackathon, engineers created software that produced pages of search results ranked purely by an algorithm and compared them with Google’s presentation. Their conclusion, which Google disputes, is that Google was providing its users with less useful information by steering them to its own products instead of results from around the web.
That month, Joaquín Almunia, then the European Union’s antitrust chief, announced he was discussing a possible settlement with Google, and asked interested parties for comments. In addition to the legal documents it had sent to the F.T.C., Yelp submitted a white paper that it said showed users preferred outside companies’ results over Google’s in-house products.
Mr. Stoppelman, left, and Google’s executive chairman, Eric Schmidt, after Mr. Schmidt testified before a Senate subcommittee in 2011. Credit. Chip Somodevilla/Getty Images This was based on the software Yelp had started developing at the hackathon, and Mr.
Lowe flew to Brussels to give a demonstration to regulators. That presentation later became the basis for a website called, “You can do PowerPoints all day long, but it’s hard for people to understand until they can sit in the driver’s seat and come up with their own searches and see the results for themselves,” Mr.
Lowe said. By early 2014, it looked as though Europe’s investigation was over as well. Mr. Almunia announced a settlement within which Google and a finding of wrongdoing but would agree to increase its rivals’ visibility in search results. The deal fell apart when French and German officials argued that it did too little, and American companies, including Yelp, submitted studies showing scant gains for Google’s competitors.
- When Mr. Almunia’s term ended without a settlement, and Ms.
- Vestager became Europe’s new head of competition, Yelp went into a full-on political campaign. Mr.
- Lowe started building a small European government-relations operation, which he staffed with employees from companies and consumer groups that were also pursuing complaints about Google.
In April 2015, Ms. Vestager against Google, saying it had abused its market dominance by systematically favoring its own comparison shopping service over those of its rivals. In addition to a reputation for toughness, Ms. Vestager is known for knitting during meetings.
Shortly after the charges were filed, one of her works, an elephant, was featured in a charity auction. Mr. Lowe bid for it online, and ended up spending $3,000. “I don’t know why, but I had to have it,” he said. The European Union’s against Google are likely to drag on for years, and it’s not clear when local search issues will become a priority.
And Microsoft, which had initially been Google’s fiercest critic in Europe, has now backed away. A few months after Europe filed its first antitrust charges, Microsoft withdrew its regulatory complaints against the search giant because of “changing legal priorities.” Last year, it dropped out of FairSearch, an anti-Google industry group.
Mr. Stoppelman said Yelp had no real choice but to keep at the regulators. “It’s just part of the overall competition playbook for us,” he said. It would be hard to find a drier assessment than the one from Mark Mahaney, a veteran internet analyst at RBC Capital Markets in San Francisco. Mr. Mahaney covers both Google’s stock and Yelp’s.
Right now, he recommends buying Google, but not Yelp. The reason is something he calls the Death of Free Google. As the internet has migrated to mobile phones, Google has compensated for the smaller screen space by filling it with that users can have a hard time finding a result that hasn’t been paid for.
- Asked about Yelp’s regulatory battles with Google, Mr.
- Mahaney said he had no idea what kind of impact, if any, it might have on the company’s prospects.
- Still, it never hurts to try.
- I’m not a lawyer,” he said, “but the decision by Yelp to go to regulators made a lot of business sense.” James Kanter contributed reporting from Brussels, and Mark Scott from Rome.
A version of this article appears in print on, Section BU, Page 1 of the New York edition with the headline: Inside Yelp’s Fierce Google Grudge, | | : Inside Yelp’s Six-Year Grudge Against Google (Published 2017)
Is Yelp and Google the same company?
This article is about the Internet company. For other uses, see Yelp (disambiguation),
|Type of business||Public company|
|Founded||October 2004 ; 18 years ago|
|Headquarters||350 Mission Street San Francisco, California, U.S.|
|Owner||Jeremy Stoppelman (6.3%)|
|Founder(s)||Jeremy Stoppelman Russel Simmons|
|Industry||Local search, business ratings and reviews, online food delivery, local homeowner services|
|Revenue||US$ 1.03 billion (2021)|
|Operating income||US$32 million (2021)|
|Net income||US$40 million (2021)|
|Total assets||US$1.05 billion (2021)|
|Total equity||US$751 million (2021)|
|Native client(s) on||iOS, Android, Windows|
Yelp Inc. is an American company that develops the Yelp.com website and the Yelp mobile app, which publish crowd-sourced reviews about businesses. It also operates Yelp Guest Manager, a table reservation service. It is headquartered in San Francisco, California,
- Yelp was founded in 2004 by former PayPal employees Russel Simmons and Jeremy Stoppelman,
- Yelp grew in usage and raised several rounds of funding in the following years.
- By 2010, it had $30 million in revenue, and the website had published about 4.5 million crowd-sourced reviews.
- From 2009 to 2012, Yelp expanded throughout Europe and Asia.
In 2009, it entered unsuccessful negotiations to be acquired by Google, Yelp became a public company via an initial public offering in March 2012 and became profitable for the first time two years later. As of December 31, 2021, approximately 244.4 million reviews were available on its business listing pages.
- In 2021, the company had 46 million unique visitors to its desktop webpages and 56.7 million unique visitors to its mobile sites.
- Over 50% of the company’s audience has an annual household income of more than $100,000.
- The company has been accused of using unfair practices to raise revenue from the businesses that are reviewed on its site – e.g., by presenting more negative review information for companies that do not purchase its advertising services or by prominently featuring advertisements of the competitors of such non-paying companies or conversely by excluding negative reviews from companies’ overall rating on the basis that the reviews “are not currently recommended”.
There have also been complaints of aggressive and misleading tactics by some of its advertising sales representatives. The company’s review system’s reliability has also been affected by the submission of fake reviews by external users, such as false positive reviews submitted by a company to promote its own business or false negative reviews submitted about competing businesses – a practice sometimes known as ” astroturfing “, which the company has tried to combat in various ways.
Is it OK to leave a bad review?
Last Thoughts – I’m going to leave you with this thought. If you’re a business owner, you feel my pain. You probably know how easily a negative review can severely hurt your reputation. If you’re not a business owner and you’re listening to this, or even if you are a business owner, it is important to weigh the decision to leave a negative review before you make it.
Why do people post negative reviews?
While a negative review can certainly feel personal, people often post negative reviews when they don’t feel good about their own lives and simply need to criticize others to feel good about themselves —and any target will do.
What is a positive good review for a company example?
Say thank you – You should thank your customers for their reviews, whether good or bad. It shows that you care about receiving feedback. Here are some things you can say.
- “This review made our day!”
- “Thank you so much for taking the time to review us.”
- “We are so grateful for your kind words.”
What should I say in a company review?
Talk about your experience in the workplace and mention any questions or concerns you may have about day-to-day tasks. Employers often appreciate insight into individual employee experiences so they can adjust their expectations and goals to better fit their needs.