BIG Country 103.9 FM plays the latest Country hits and reaches A12+, A18-49, and A25-54. The audience is evenly distributed between Men and Women. The BIG signal comes from Elko and can be heard south to Lamoille, east past Wells, and covers Battle Mountain very effectively westward to Golconda Summit.
Audience Description and Size: Reaches 21.7% of AQH persons in A18-34 in Elko and Spring Creek listening area, in combo with True Country Classics.
Personalities: Bryan Simmons on Morning Drive
Station Characteristics: Class C 100,000 watt equivalent signal strength.
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